John B. Conner is a Partner with The Conner Group and a Financial Advisor with Eagle Strategies LLC. He entered the financial services industry in 2013, beginning his career alongside his father, Anthony Conner - a foundation that shaped his belief that exceptional financial advising is built on deep relationships and an unwavering commitment to each client's full financial picture.
John's approach is rooted in comprehensive, real-life financial planning - not simply a strategy aimed at retirement decades away, but an integrated plan that addresses the financial decisions clients face today and throughout every stage of life. From acquiring real estate and growing a family, to funding meaningful experiences, managing major home investments, eliminating debt strategically, and uncovering tax-saving opportunities, John works alongside his clients to ensure that their wealth is working as intelligently and efficiently as possible at every turn.
He specializes in serving business owners, families, corporate executives, and physicians - clients whose financial lives are often complex, multidimensional, and in need of a truly personalized approach. His clients don't simply receive financial advice - they gain a trusted partner who brings clarity, strategy, and confidence to every dimension of their financial life.
John earned a Bachelor of Science in Business Administration with a concentration in Finance from Roanoke College in 2013. He has been recognized on the Forbes Top Financial Security Professionals Best-in-State^ List for Virginia for 2021, 2022, 2023, 2024, and 2025 - an honor reserved for advisors who demonstrate exceptional commitment to their clients. John is also a proud member of the National Association of Insurance and Financial Advisers (NAIFA).
Disclosure
^Data provided by SHOOK®Research, LLC. Data as of 12/31/24.
Source: Forbes.com(July, 2025).
Neither SHOOK nor Forbes receives any compensation in exchange for placement on its Top Financial Security Professional (FSP) rankings, which are determined independently (see methodology). FSP refers to professionals who are properly licensed to sell life insurance and annuities. FSPs may also hold other credentials and licenses which would allow them to offer investments and securities products through those licenses. Ranking algorithm is based on qualitative measures learned through telephone, virtual and in-person interviews to measure best practices. Also considered: client retention, industry experience, credentials, review of compliance records, firm nominations; and quantitative criteria, such as: assets under management, sales figures and revenue generated for their firms. Investment performance is not a criterion because client objectives and risk tolerances vary, and audited performance reports are rare. Individuals must carefully choose the right FSP for their own situation and perform their own due diligence. SHOOK’s research and rankings provide opinions intended to help individuals choose the right FSP and are not indicative of future performance or representative of any one client’s experience. Past performance is not an indication of future results. For more information, please see www.SHOOKresearch.com. SHOOK is a registered trademark of SHOOK Research, LLC.
Outside of the office, John is most at home with his family. He and his wife, Ashleigh, reside in Roanoke with their two children - Landry and Lawson - and their two miniature schnauzers, Tucker and Brody. In his leisure time, John enjoys golf, travel, and quality time with those he holds closest.
Played in two Little League World Series Tournaments
Has visited nine cities in Italy
Feet climbed to the top of Mount Evans